Digital marketing services for tradies
Get more customers with digital marketing such as SEO & Google ads.
- From $500 per month
- No lock-in contracts
- All work done in Australia
Are you looking for affordable and reliable ways to get more customers?
Digital marketing is a great way for tradies to reach those who are actively looking on Google for your services, making sure they contact you instead of your competitors.
Picture this: You’ve got burst pipes and water is flowing everywhere. If you don’t know any plumbers, what are you going to do? Jump on Google and search for your local plumber.
SEO and Google Ads are your tools for getting you to the top of Google search results, demonstrating why you’re the best person for the job and getting people to call you or complete a form on your website.
Tradies deserve access digital marketing that is:
- Affordable. Management starts at $500 per month.
- Has no lock-in contracts. Many agencies have 12 month contracts. We don’t believe in holding hostages!
- All work done in Australia. No overseas outsourcing.
How we do it
1. Discovery Call
We ask you questions to understand:
- What your goals are, e.g. more customers, more of a particular service, higher value customers etc.
- What services you offer
- What makes your business stand out from your competitors
It’s a friendly getting to know you call, you’re welcome to ask as many questions as you have.
2. Proposal
We’ll present to you a document with the opportunities you have available, what approach we recommend, how much we recommend you spend and what you should expect in return.
If you decide to go ahead, we’ll give you a go-live date, which is normally 10 days after commencement.
3. Setup Your Marketing
These are key steps we’ll take when setting up every new tradie digital marketing client.
- Review your website, check everything is working, no issues in being able to use the website (e.g. pages not loading properly, forms not submitting).
- Is it clear what services you offer? How you offer them? Why your target audience should choose you instead of your competitors?
- Does it stand a good chance at being able to convert traffic (get visitors to either submit a form or call you)?
- Do you have Google Analytics? Google Analytics collects and displays information on your website visitors, making it easier to make informed decisions about your digital marketing. If you don’t have this. Well set this up and add conversion tracking.
- Build your Google Ads account and ads (for Google Ads clients only)
What does Google Ads for tradies involve?
We’ll get your business to the top positions of Google for searches your audience use when they’re ready to speak to you.
E.g. if you’re a plumber, we’ll put ads in Google for searches such as ‘plumber near me’, ‘plumbing services’, ‘emergency plumber’ as these have commercial intent, rather than ‘how to unblock a drain’, ‘how to install a drainage pipe’ which are information based searches, probably not being used by someone who wants to engage the services of a plumber.
As these ads are pay-per-click, we want to gain enquiries and bookings from as many people who click on your ads as possible, by making sure the ad copy and website pages show that we understand the problems the audience are facing and give these people a compelling reason to choose you instead of your competitors.
Google ads has great reporting that lets you see what people were searching for in Google when they clicked on your ad, and which of these searches gave you leads. We’ll present a report to you each month that explains this and shows you where your money is working for you and where your ad campaign could be improved to deliver more customers or reduce wasted money.
What does SEO for tradies involve?
Underneath Google Ads in Google search results, you’ll see about ten businesses in the organic (non-paid) search results. In search engine optimisation (SEO) we’ll get your website into these top positions for searches conducted by those looking for your services, as well as those who are early in their buyer journey and looking for general information.
Website traffic from SEO is considered by many as the best because:
- It often has the highest conversion rate (more likely to give you customers through form submissions or calls).
- You don’t pay-per-click like you do with Google Ads.
To get your website ranking high in Google search results, it’s important that it displays information that is relevant and useful for those searching for your services. It needs to provide comprehensive answers and display a level of authority. It makes sense for Google to favour these websites, after all if Google showed rubbish at the top of search results, no one would use Google for searches.
We’ll make sure your website’s homepage, services pages and blog posts are displaying relevant and useful information for your customers, and follow Google’s best practices.
Need more customers? Let's chat!
Our services start from $500 per month.
Want to ask us some questions? Find out more about what we can do for your business?
Request your free 30 minute video or phone call.
Get more customers with these services
Get more visibility, website traffic and customers with the following services.
SEO
Get your website ranking in Google search results for search queries that’ll generate customers.
$500 per month
Google Ads
Appear in Google search results quicker using ads. Generate traffic & customers. Get ROI on your ad spend.
$500 per month
SEO &
Google Ads
Maximise your opportunities for reaching and generating customers with ads and organic Google listings.
$850 per month
Need more customers? Let's chat!
Our services start from $500 per month.
Want to ask us some questions? Find out more about what we can do for your business?
Request your free 30 minute video or phone call.